IKEA’s wicked store floor plan

I had to add another category for “Smart Business” because after walking around the IKEA store I had to post up my thoughts.

 First off the raw amount of the people at the store is amazing for such a downed economy in the rust belt here. But it is a bargain store and you would assume those low on cash would be looking for a deal.

The floor plan is amazing. It must take us a good 30min to walk the entire maze they have setup. The plan has you zig zag through each mini-section looking at all the different departments. This is setup is kind of Kaizen like where you follow the arrows to the desired path. Signs also note the next sections and there are places to take a shortcut but their rather hidden so unless you are looking for them you stick to the beaten path.

They pretty much force you in a good way to view their entire store and a large percentage of their product base. By doing so you  made me look at things that I didn’t even come here to buy which worked well because we found a couple of decorative items we thought would look good although we were not even in the market for that stuff when we walked in the door.

Reasonable prices on products with decent quality along with a floor plan that makes any logistics manager drop their jaw and you have one hell of a smart business.

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